Cinnamon Run Gum is coming

I know this might not seem like a huge deal, (we already have two great flavors!), but to all of us at Run Gum, it is monumental. Please allow me to explain why the release of a new flavor is so important to us. 

A recent article by Forbes stated that 8 out of 10 entrepreneurs fail in their first 18 months. When my long time friend and business partner, Sam Lapray, and I set out to create Run Gum, we knew this stat and knew that the odds were against us. But, we knew something else, something more important: we knew that above all, people matter and performance matters. 

Despite the published rate of failure, we truly believed that if we focused on these two things, people and performance, we could beat the odds. From day one, we dedicated all of our energy to creating the best product and putting people ahead of the bottom line. 

Close to 18 months after Coach Sam and I began work on Run Gum, we are proud to say that our business is not only surviving, but thriving. Thousands of people have tried Run Gum and have given us great feedback on how it has helped them to better their performances on and off the track; to run personal bests, to study harder, and to get more out of their days. Our long term goal at Run Gum is to one day fuel and inspire every single American. In order for us to do that, it is important to have a variety of flavors so that everyone can find at least one that they love. Though there are costs and risks associated with creating a new flavor, we knew that doing so is an important step towards taking care of our customers. After much research and development we created, what is in my opinion, our best tasting Run Gum yet.

If, perhaps, you have tried Run Gum in the past and did not enjoy the taste, I encourage you to give cinnamon a try when it launches. Better yet, become a Run Gum member and we will send you a tray (12 packs) for free! 

The launch of cinnamon was our way of showing that at Run Gum we are doubling down against the odds. We are doubling down on performance and people.

Thanks for your passion and helping us grow.

Happy Chewing, Nick

Want to earn a free pack of Cinnamon for your and a friend? Sign up Here and Wait for Details. 

How to get active recovery with Run Gum

Written by Nick Simmonds

For me, running isn't just a hobby or a job, it is a way of life. After spending the majority of my adulthood focused on training for the next big race, I find it very difficult to get through a day without running. Perhaps some of you can relate to this. 

Running gives my life structure and a sense of purpose. Each day feels fuller and richer if I have completed the workouts set forth for me by my coach. So what is an athlete to do when their coach demands that they rest for a few weeks? 

Nick Simmonds

That is the situation I have found myself in for the last twenty days. With nothing on the calendar but the word "REST," I wake up each morning intimidated by the amount of free time at my disposal.

I was taught early on in my career that "active recovery" is the best form of rest for most athletes. For me that means getting out and exploring my playground, the Pacific Northwest. I have been able to fill my days hanging out with family and friends, taking trips to hike, crab, climb, and fish. Our adventures have allowed me to continue to field test Run Gum in situations outside of training and to introduce our product to many new people. The positive feedback I have received from new Run Gum users and the variety of applications they have found for our performance enhancing gum have thrilled and inspired me. That inspiration has led to new ideas and a renewed focus on this incredible business of ours. I am pleased to announce that we will be releasing a new product this fall that I think you all will enjoy very much!

With one week left to go on my vacation, I am doing my best to take a deep breath, relax, and enjoy the downtime. Training for the 2016 Olympic Games begins September 14th. Before then, I have a couple more hikes and fishing trips planned, but as I lace my hiking boots or cast my line in the water, I am secretly thinking about the fresh pair of Brooks trainers and unopened boxes of Run Gum waiting for me at home!

Nick Simmonds, co-founder of Run Gum, is five time USA Champion and a two time Olympian (Beijing, London) in track & field.